Licensing Solutions


With over a decade of experience in the licensing space, WestEnd Software has developed market leading solutions that allow licensors, licensees and agencies to better manage their contracts, royalties and product approvals. WestEnd Software designed Workspace to meet the needs of brand and intellectual property owners actively involved in the licensing space and allows for establishing properties, tracking rights, entering licensing contracts, processing royalty statements, issuing invoices and fully integrating program financials into corporate GL… Read More

Sponsorship management software - Tracking sponsorship


A logical extension of its Workspace suite of tools, WestEnd Software developed its Sponsorship module to address the market for sponsorship activities that share many of the same high-level requirements as Licensing. Firms involved in the sponsorship space, both sponsors and sponsor seekers, have long needed a set of tools to help them better navigate and manage the large, fast moving and complex market for sponsorships. WestEnd Software leverages contract management, fee schedules and payment… Read More

Product development

Product Development

Leveraging years of experience working with some of the leading consumer product companies in the world, WestEnd Software developed and released a unique software solution aimed specifically for the licensee and product manufacturing space . The Product Development  offering enables firms to fully manage their design and development programs on an end-to-end basis from concept all the way through to factory output. The Workspace solution suite provides key tools that allow client to configure workflows, set… Read More

Programming module


Building on its expertise with trademark and brand IP management for the consumer product industry, WestEnd Software has extended the capability of its flagship WestEnd Workspace suite of tools to better serve entertainment companies that also need to manage their programing rights and sales. WestEnd’s Programming module is based on the existing Workspace user interface and delivers a user experience that is simple and easy to use. A client can be confident that not only will their… Read More